Rick, 45, oversees the growth strategy of Smyle Group which owns leading creative agency Smyle, that delivers live and video projects for some of the top global brands in a range of sectors including IT, Telco and Media. It has won the UK Event Agency of the Year award a record 5 times in last 11 years - in 2008, 2011, 2013, 2016 and 2018. Smyle has also been recognised as the fastest growing leading agency in the industry through its entry in The Sunday Times Virgin Atlantic Fast Track 100 in December 2018 and The Sunday Times HSBC International Track 200 in February 2019. Rick has delivered keynote speeches and joined discussion panels at numerous industry events. Also, as a co-founder of The Global Sustainable Events Summit, its new format came from Rick's belief in engaging with the full spectrum of the events and live communication industries, as well as building on Smyle's ISO 20121 certification.