Dell Technologies EMEA Forum 2020

Client: Dell Technologies

Agency: Wave MC

Dell Technologies Forum has been a core live event programme of an annually recognised series of events for the past 8 years. WAVE, as the global creative and technical directors of the tour were asked to transfer ‘’everything physical into everything virtual’’ without compromise. Over four months, the team worked with different regional EMEA clients to create 19 different events, tailored to cultures, local content, and languages. This included the remote recording of plenary shows and breakout sessions across Europe, Middle East, Africa, and Russia, in both professional studios and home set up’s, bringing a show to life through 3D virtual environments and a bespoke virtual event platform. Not only that, Wave worked on the global creative and branding of the event as well at the communications and marketing support for all 19 regions, to drive customer signup and sponsor buy in.