Laura Lucas
Managing Director , UKSV Creates
Managing Director and senior events and communications leader with a progressive career across in-house, government, and agency environments, delivering sustained business growth and world-class experiences for global brands. Extensive experience in defining and executing integrated business, communications, and marketing strategies, aligning creative content, events, and messaging to deliver measurable client and commercial outcomes. Highly skilled in communications strategy, narrative development, and end-to-end content production across live, digital, and experiential channels. Proven ability to lead multidisciplinary teams spanning creative, production, and communications, ensuring consistent brand storytelling and audience engagement across complex, multi-market programmes. Brings deep expertise in global event and communications delivery across multiple industries, supported by strong strategic planning, post-campaign analysis, and governance. Recognised for excellence in complex budget management, senior stakeholder engagement, procurement, and risk management. Known for a professional, trusted, and decisive leadership style, with a strong track record in talent development, client leadership, and building long-term partnerships that drive growth, innovation, and reputation.
